By paying a modest monthly fee, you can have unlimited, sequential autoresponders working for you. As your on-line community grows this is essential to keep in touch with people by offering valuable content at sensible intervals. Here are seven advantages of using paid autoresponder services.
1. Sequential Autoresponders
Although many web hosts offer unlimited autoresponders, each autoresponder is only capable of sending one response. With the use of sequential autoresponders from a paid autoresponder service you could, for example, send a seven-part e-mail course.
2. Build Customer Relationships
Building business relationships with paid autoresponder services can increase your sales. Marketing experts generally seem to agree that a person needs to be exposed to your message multiple times before they respond or buy. If someone subscribes to your autoresponder because of their interest in a subject, you can then supply them with helpful information on a regular basis. Thus, you establish trust and a relationship with your prospective customers. When they trust you, they are more likely to act on your recommendations and buy from you.
3. Tracking Capabilities
The built-in tracking capabilities of paid autoresponder services can lead to more effective advertising campaigns. You can track all the clicks made from your newsletters and autoresponders and can even run split tests to see which ads or offers appeal to your subscribers.
4. Deliverability
Paid autoresponder services cultivate relationships with major Internet Service Providers (ISPs) and online services. It is in their (and your) best interests that your e-mails get through and they work very hard to achieve high deliverability. Some services supply a spam test to show you how spam filters would rate your e-mail. If your spam rating is too high, you can edit your e-mail to improve deliverability.
5. Protection from False Accusations of Spam
Since all e-mails you send using a paid autoresponder service are hosted on their servers, you are insulated from false accusations of sending spam (unsolicited commercial e-mail).
6. Compliance with the CAN-SPAM Act
As well, compliance with the CAN-SPAM Act of 2003 (Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003, United States Public Law 108-187) is ensured by the paid autoresponder services. They make sure that legally required information is sent on each e-mail sent.
7. Flexibility and Scalability
You are not limited to one website with a paid autoresponder service. Create unlimited autoresponders and newsletters on multiple domains. Your monthly fee doesn’t change as your business grows.
Hi, I'm Teresa Farrell, an online marketing coach and network marketing leader who has been involved in entrepreneurial pursuits since 1997. Prior to that I provided management consulting services to Fortune 200 companies in the telco, tech, bio-tech and mass retail sectors. I loved the work because it was solutions oriented and required constant learning and skills upgrade. You couldn't sit still for a moment.
After 20 years, the constant travel became too much and I longed for a simpler life. I found it in the Pacific Northwest. Its a great place to live but most of the paying jobs are a 1 -2 hour commute away so part of the plan was to create my own income.
I evaluated several business models and ruled out anything with a storefront or employees immediately. I wanted to freedom of cash flow and did not want to have more obligations than absolutely necessary.
Next, I evaluated franchises, B-to-B services, product distributorships or brokerages. I ruled out most of them because again they required large capital investments in merchandise and facility and I wanted to limit my exposure as a start up. I had seen the percentages of inventory write-offs and did not want to create a volume business to offset the write-offs.
I found a couple of consulting franchises that made sense. 1. I was a seasoned consultant and felt comfortable in that arena, 2. I felt if they had the products or services of value, I could promote, sell and implement them, and 3. I really liked the idea of being part of a larger brand and support community.
So after several years of free-lancing, I purchased a franchise as a web service consultancy for small and medium sized companies. Big mistake. I wound up paying royalties to someone for a job and getting very little in return. Anyway, I learned a great deal from the 2 years I stayed with that business and I gained confidence and clarity about what I really wanted to do with my life, now that it was totally my decision.
I loved the internet. I loved problem solving. I loved consulting and coaching others. As I grew in my on-line abilities, I was introduced to network marketing and developed a supporting income from both activities. Over the past several years I have been amazed and excited to see my two vocations of choice merge and actually emerge as a powerful new economic model. You can become wealthy with little at risk compared to the past models of entrepreneurship.
More importantly, ordinary people can create a debt free financial stability for themselves and others in this industry by learning the new skills and applying them thoughtfully with integrity. The outcomes are directly correlated with the level of effort. I love that!
It is never too late to get started and now is the best time to start because it is very new - the integration of internet marketing, attraction marketing and network marketing. With the right focus and mentoring, a person can completely change their financial picture in a short period of time.
In addition to my marketing work, I provide fund raising assistance to several non profit organizations and consulting services to small businesses. I relocated from New York City to the rural Olympic Peninsula and enjoy connecting with family, friends and business associates around the world clicking from my keyboard.
